Toilets, Mobile Phones, & that Guy with the Animals

By in web stuff on March 27, 2013

The UN had a report come out on the global sanitation crisis. It was almost impossible to find the original story but I did. I think the thing that made it so hard to find is that rather than leading with the global santitation crisis, most news outlets apparently didn’t get past the first sentence. Or they did, but that was the lead for the story:

United Nations Deputy Secretary-General Jan Eliasson today launched a call for urgent action to end the crisis of 2.5 billion people without basic sanitation, and to change a situation in which more people worldwide have mobile phones than toilets

So… the Time version of the story, titled “More People Have Cell Phones Than Toilets, U.N. Study Shows“, has a photo from Getty. The image stopped me.

MAASAI MORAN WARRIOR ON CELL PHONE, KENYA

I mean, I totally smiled. The photo is beautiful. It perfectly captures how I would imagine what this sanitation crisis, I mean plethora of cell phones, must look like. Here are the keywords Getty has it listed under the photo.

Keywords: Communication, Technology, Horizontal, Outdoors, 30-34 Years, 35-39 Years, Africa, Mobile Phone, Kenya, Indigenous Culture, Animal, Domestic Animals, Mammal, Cattle, Day, One Person, African Tribal Culture, Masai, Color Image, Herder, Large Group Of Animals, One Mid Adult Man Only, One Man Only, Native African Ethnicity, Animal Themes, Westernization, Photography, Science and Technology, Livestock, Using Phone, Developing Countries, Wireless Technology, Adults Only, Warrior, Herbivorous.

Lots of stuff about animals and indigenous african culture.  A few on technology. Westernization and development make an appearance. Vocational information. Location. And… nothing about why the UN report was actually written.

The UN piece has a slightly different title than the time piece, “Deputy UN chief calls for urgent action to tackle global sanitation crisis“, and a very different image:

Living amid waste. Photo: IRIN/Manoocher Deghati

The phones are a wonderful hook, and they are mentioned one more time later in the piece to give the numbers:

Of the world’s seven billion people, six billion have mobile phones. However, only 4.5 billion have access to toilets or latrines – meaning that 2.5 billion people, mostly in rural areas, do not have proper sanitation. In addition, 1.1 billion people still defecate in the open.

But the call to action later in the article:

“But the effort succeeded not by building latrines; it succeeded by getting people to recognize and to talk about the problem,” he stated.

Seems like it may be lost. I know that if I didn’t have time and I saw the headline, clicked the article, and saw the beautiful image of the Masai Moran warrior on his cell phone, out with his animals in an uncluttered field, I’d probably think “good for them”, and then move on… but maybe I’m more apathetic than most.

In terms of what this means with regards to how we talk about the digital divide cannot be understated. But… our need to gloss over. The fact that most of the articles that have come out over the past few days do not link directly to the UN piece nor do they lead with the sanitation crisis means that the bigger, messier issue is being glossed over and beautified for western/global north consumption and page views.

Is this a problem? I think yes, but I’m not sure. Maybe it’s just me.

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